Dealer Wire

Nosler Retains Northern Exposure Sporting Group

Nosler, Inc. one of the world’s leading manufacturers of bullets, ammunition, cartridge cases, firearms and suppressors has announced that it has hired Northern Exposure Sporting Group to provide sales representation and merchandising support in Canada. The new relationship takes effect immediately and will provide Canadian customers better access to Nosler products in this key market.

According to Pat Mundy, Nosler VP of Sales and Marketing, “We are looking forward to a prosperous relationship with Northern Exposure. After a long search, they differentiated themselves with their strong service, deep industry knowledge, and demonstrated ability to support the Nosler brand across the entirety of Canada.”

Shawn Hannah, President of Northern Exposure Sporting Group commented, “Northern Exposure SGI is excited to represent Nosler in the Canadian market and we look forward to building the brand. The Nosler tag line of -Excellence, Integrity, and Service – aligns perfectly with our organization’s culture and how we interact with our partners. We look forward to a long and profitable relationship with Nosler in the Canadian market”.

Northern Exposure SGI is a full service, customer development and retail marketing agency servicing great outdoor brands in the Canadian marketplace. Our category management approach ensures sales and profitability for both our retail and vendor partners in the outdoor sports categories. For more information on how you can partner with us please contact info@northernsporting.com.

Nosler, Inc. is a third generation, family owned company headquartered in Bend, Oregon. The extensive Nosler brand portfolio includes, industry leading bullets, cartridge cases and ammunition; award winning firearms; and innovative firearms accessories such as suppressors. Nosler products are used by hunters, shooting competitors, recreational shooters, law enforcement and military professionals across the globe. For more information, visit www.nosler.com.