AXIS arrows have emerged as the best all-around arrow for bowhunters looking for the most reliable results in taking down big game. The AXIS micro profile reduces friction both in flight and through the animal. That increases downrange speed and penetration going through the target.
Awards & Honors
Primary Arms Optics is proud to announce that their SLx® MD-25 Micro Red Dot with ACSS® CQB Reticle was recommended for duty-use following extensive testing with the National Tactical Officers Association (NTOA).
Shoot Like A Girl Founder and President, Karen Butler, is honored to be chosen as a panelist for the 2021-2022 Voice of Leadership Panel which renews this fall. Hosted by The Hunting Wire, the Voice of Leadership Panel is an appointed group of outdoor industry leaders who have volunteered to contribute their voices on key hunting and outdoor recreation issues to inform, inspire and educate.

The Realtree ProFISHiency 6 ft 8 in M Freshwater Spinning Rod and Reel Combo has a tough graphite core and a double-anodized aluminum spool for lightweight strength so you can take on that big fish with confidence.
Industry Update
With the release of its Notice of Proposed Rule Making (NPRM), the ATF has left little doubt to its intention to wreak havoc on millions of American firearm owners and devastate the firearms industry through lost jobs and revenue. SB Tactical encourages all gunowners to make their voices heard through the public comment period, which is currently set to close on September 8, 2021.
U.S. LawShield® and its Independent Program Attorneys were instrumental in drafting the “Simplified Holster” (SB 550) bill. License to carry holders and law enforcement officials have confronted confusion regarding the holster requirements of open carry. As a result, Emily Taylor and Richard D. Hayes, U.S. LawShield Independent Program Attorneys, and Partners in Walker & Taylor, PLLC, drafted the “Simplified Holster” bill.

As part of an ongoing national effort to help prevent illegal "straw" purchases of firearms, the NSSF®, ATF and the Department of Justice (DOJ) are reminding the Greater Chicago area public that stiff penalties are in place for individuals convicted of such unlawful purchases. The campaign is in its 21st year and is a cornerstone of the cooperative relationship of the firearm industry, law enforcement and retailers.
The NSSF® proudly welcomes U.S. Sen. Mike Crapo’s (R-Idaho) reintroduction of the Hearing Protection Act. The legislation, S. 2050, is co-sponsored by 14 additional senators, all who endorse the legislation that would provide greater access to the firearm safety devices by regulating them in the same manner as a firearm.
The NSSF® praised Texas Republican Gov. Greg Abbott for signing SB 19, the Firearm Industry Nondiscrimination (FIND) Act into law. The law will now prevent “woke” corporations from profiting from Texas tax dollars and using those profits to fund efforts to deny those same taxpayers their Second Amendment rights.

Jobs, Jobs, Jobs
The Murray Road Agency is looking for an energetic and well-versed marketer. Our new hire will have a solid background in marketing, communications or social media. The ability to quantify results and analyze impact is a must.
Savage Arms is now hiring for multiple positions at its Massachusetts headquarters. The company is currently searching for qualified applicants to join the Savage team in marketing, compliance, and operations.
Kelly Brand Management is seeking a Digital Marketing Specialist. The ideal candidate for this position has previous eCommerce experience in developing and managing eCommerce shopper objectives, as well as developing, implementing, tracking, and optimizing digital marketing campaigns.

MSI has client, a strong, growing manufacturer of premium consumer products serving the shooting sports industry, that is seeking a strong Director of Engineering to contribute technical expertise, drive innovation, and improve engineering processes keeping their technology at the forefront of the industry.
Product News
Father’s Day is around the corner. Have you considered outfitting your dad with safety gear for his future outdoor adventures? Whether he enjoys shooting at ranges, tackling the big one in the water, or hunting in cold conditions, these Radians® safety products will please and protect your dad.
After acquiring SNAGMAG™ in late 2019, 1791 Gunleather has continued to develop the lineup of convenient magazine holsters. SNAGMAG™ combines the discreteness of a pocket-knife with the benefit of an added magazine full of ammunition for your favorite sidearm.

Cold Steel has just released the new Range Boss folding lockback for 2021. Cold Steel engineers developed the Range Boss to be a true general-purpose folder. The Range Boss blade is constructed of 4034SS steel, with a flat-ground profile that is easy to sharpen and will stay sharp for extended use.
Originally popularized by the late Col. Jeff Cooper of Gunsite Academy fame, the renowned Yaqui Slide was ushered into the modern era of holster design when Galco added a set of independent tension screw adjustments, allowing for a custom fit to the firearm and micro-adjustment of the draw stroke.
Riton Optics is thrilled to announce Lipsey’s as the newest distributor of Riton Optics products. Riton’s partnership with Lipsey’s is a natural progression of the continued growth Riton has experienced this year.

TrueTimber has announced multiple CAA USA MCK (Micro Conversion Kit) models are now available in TrueTimber camo. Fans can now find the most popular handgun conversion kit in the world decorated in the iconic TrueTimber Strata camo pattern.
Beretta USA is excited to announce the launch of a brand-new generation of Sako Cartridges into the US market. This launch will include six new and innovative cartridge families developed by Sako, including TRG Precision, the innovative, lead-free Powerhead Blade, Gamehead Pro, Gamehead, Speedhead, and Super Hammerhead.
Primary Arms has announced a new addition to its product offerings with Emissary Development, a manufacturer known for their cable management clips and foregrips.
Dryshod has expanded its line of women’s gardening boots with the release of the new Sod Buster garden ankle boot in black. The Sod Buster above-ankle height offers just the right balance of protection from water, mud, and vegetation while keeping feet dry and comfortable.
The ALL NEW Rhino 180 See Through blind takes ground blind hunting to a whole new level. This unique 2-way mesh system prevents wild game from seeing in while allowing the hunter to see out crystal clear without any obstruction.
Safariland® debuted a holster video like no other. For years Safariland has set the standard for how firearms are retained in a holster. This extreme video puts new light on proven technology. Safariland has taken the utmost pride and gone to immeasurable lengths to ensure firearms are secure in all of its holsters. Every effort is being made to uphold and build upon the legacy of protecting law enforcement, military and security professionals as well as private citizens.
By providing a powerful potion like Big & J's DEER DIG IT™ that meets the whitetail’s nutritional needs, you’ll not only attract and hold more deer on the land you hunt, you can even promote new travel patterns that will put them where you want them.
Bushnell® has announced upgrades to its full lineup of H2O™ waterproof binoculars, with nine refreshed models now available. The new and improved H2O line is built around an updated aluminum body combined with the H2O’s non-slip, aggressive texture rubber housing.
Galco’s Holster Care Kit features Leather Lotion™, a cleaner and conditioner specially formulated to gently clean and preserve finished naked and exotic leathers. Draw-EZ™ is applied to the inside of your leather holster to shorten the break-in period and to provide a slicker draw. The kit also includes an application dauber, a synthetic wool buffing pad and a foam scrub pad to make applying Leather Lotion and Draw-EZ simple and mess-free.
FN America is pleased to announce the release of the FN 303® Mk2 Less Lethal Launcher. FN answered requests from law enforcement officers and agencies to make key improvements to service life and accuracy.
Uncle Mike’s announces the release of new pieces of range gear, including padded long gun cases and a multipurpose sportsmen’s range bag, each designed for maximum portability and protection.
Safariland® announced holster fits for the new Springfield Armory Hellcat. These Safariland and Bianchi holsters provide versatile functionality for Springfield Armory’s micro 9mm.
To be successful hunting whitetails in the woods, a hunter has to be versatile. There is no better tool in a hunter’s arsenal than a lightweight, adjustable climbing stand. None beat the versatility of the OL’MAN Alumalite CTS or the Multi-Vision stand.
Primary Arms Government has announced its attendance at the TSDPCA 2021 Conference, which is to held in Galveston, Texas from June 21st to June 24th. As a Gold-level event sponsor, Primary Arms Government will be at the conference showcasing new products and services that support School District Law Enforcement professionals.
Primary Arms Government has announced its attendance at the National Sheriffs’ Association (NSA) 2021 Conference, which is to be held in Phoenix, Arizona from June 22nd through June 24th.
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