SEVR Broadheads announced a partnership with Summit Outdoor Sales to expand its broadhead lineup into authorized retail dealers beginning in January 2027. The retail assortment will include SEVR's 2-Blade, Hybrid, Crossbow, and MAGNETO Ti broadhead families, supported by new packaging, merchandising materials, and marketing initiatives.

Hornady has been recognized as Ammunition Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW) for the fourth consecutive year. Vice President Jason Hornady praised the award and highlighted the company's commitment to innovation and customer service through their wholesale distribution partners.

The Double D Foundation presented its 2026 Patriot Award to Pete Brownell, Chairman of Brownells and 2nd Adventure Group, during its Annual Georgia Banquet on October 15. Brownell was recognized for his leadership, integrity, and commitment to protecting the Second Amendment and advancing shooting sports. The Brownells Foundation also joined the Foundation's Corporate Partners Program.

PRADCO Outdoor Brands recognized three outstanding sales representatives for 2026: Chad Bauman as Sales Representative of the Year, Bert Moore as Regional Representative of the Year for the Southeast, and Rocky Stewart as Regional Representative of the Year for the Northeast.

SHIELD Sights opened a new U.S. distribution facility in Florida to improve shipping efficiency and reduce delivery times for dealers and customers. The facility will handle order fulfillment, warranty claims, and customer support while SHIELD continues manufacturing products in the United Kingdom.

GrabAGun Digital Holdings Inc. applauds the Texas federal court's decision in Silencer Shop Foundation v. ATF and the October 9, 2026 ATF guidance ending federal enforcement of NFA registration requirements for suppressors and other covered firearms. The company, a leading online firearms retailer, supports the legal work protecting Second Amendment rights and remains committed to defending these freedoms.

Walk the Talk America, Guns.com, and North American Arms raised nearly $16,000 through a benefit auction featuring six hand-engraved NAA Earl revolvers. All proceeds support WTTA's mission to educate the firearms community about mental health, suicide prevention, and responsible gun ownership.

The National Association of Sporting Goods Wholesalers (NASGW) contributed an additional $20,000 to NSSF's Protect Liberty PAC, bringing its 2026 commitment to $45,000 and total support since 2024 to $70,000. Lawrence G. Keane, Protect Liberty PAC's Treasurer, praised NASGW's consistent support for the PAC's mission to elect candidates who will protect Second Amendment rights.

The Firearms Policy Coalition (FPC) secured a historic victory in Heeter v. James when U.S. District Judge John L. Sinatra, Jr. struck down New York's 2022 body armor ban, holding that defensive body armor is constitutionally protected under the Second Amendment. The court granted FPC summary judgment and issued a permanent injunction against the state's restrictions on purchasing and selling protective armor.

Safe LivinG, in collaboration with the Army & Air Force Exchange Service (AAFES), will bring its firearms safety and suicide prevention experience to Fort Bliss Main Exchange on October 23–24. The event features a mobile range with FATS by InVeris simulators, demonstrations from SABRE and Streamlight, and family-friendly firearm safety education.

Brownells Global Solutions appointed ADN Enterprise as Brownells Europe to manage sales, marketing, and business development across European territories. The partnership leverages ADN's expertise in firearms, hunting, and defense sectors with Brownells' global brand network, providing localized warehouse, technical, and gunsmithing services.

The Rocky Mountain Elk Foundation (RMEF) is hiring Regional Directors for Kentucky, Tennessee, New England, Western Colorado, and Western Montana. Successful candidates will oversee volunteer chapters, lead fundraising events, and manage grant programs in their assigned territories.

Hook & Barrel Magazine founders Natalie and John J. Radzwilla appeared on Fox News's 'The Will Cain Show' on October 20, 2026, discussing how they built their outdoor lifestyle brand and their vision for supporting the outdoor industry's growth.

Pursuit Channel is proud to highlight its dual Sunday night programming lineups, giving outdoor enthusiasts two distinct ways to spend their evening with premium hunting and outdoor content beginning at 8:00 PM ET.

TriStar Arms announces the Viper G3, the next generation of its popular Viper semi-automatic shotgun series. The new flagship features a robust internal system, oversized controls, and accommodates a wider range of ammunition in 12, 20, and 28 gauge, plus .410 bore, with suggested retail pricing from $739 to $1,129.

BLACKHAWK introduces the SONAR Push Button Auto Modified Drop Point automatic folding knife, featuring a 3.5-inch D2 steel blade, lightweight aluminum handle, and push-button deployment. Manufactured by Bear & Son Cutlery in Jacksonville, Alabama, the knife is priced at $204.99 and available in plain or serrated edge options.

RCBS has launched a new generation Vibratory Case Polisher featuring an upgraded lid with built-in sifting, quick-detach bowl, and improved motor. The Made in the USA polisher cleans up to 1,000 9mm cases or 450 .223 Remington brass cases per one-gallon load and is now shipping.

CIVIVI unveiled the Ryson-E folding knife, designed in collaboration with custom designer Sam Tran. The EDC folder features a 3.32" harpoon blade, ceramic bearing deployment, and Swedish 14C28N or Damascus steel options, available worldwide starting October 29, 2026.

Canik announced the official launch of CANIK OPTICS, featuring four pistol-mounted red dot sights across two families: ONYX and PHANTOM. The new lineup includes the ONYXc micro sight, ONYX XL competition sight, PHANTOMc enclosed micro sight, and PHANTOM duty sight, all engineered to deliver Canik's standard of performance, innovation, and value.

Radians Heated Apparel extends outdoor adventures with rechargeable heated jackets, hoodies, and vests featuring three heating zones and up to 10 hours of warmth. The collection includes a heated puffer vest, Mossy Oak Bottomland Camo hoodie, and softshell jacket, all designed for fall and winter camping enthusiasts.

Custom & Collectable Firearms presents an exclusive limited run of 100 Kimber DS Warrior MOD 9mm pistols featuring Carbon Fiber Cerakote grips, grey Cerakote finish, and GT Performance Trigger. Each pistol includes a challenge coin and certificate of authenticity.

SnapSafe Premium Vault Doors, manufactured by Hornady, offer fire-rated protection with 12-gauge steel construction and nine 1" live-locking bolts. The UL-listed digital lock features EMP-resistant mechanical key backup, and the interior incorporates Hornady's Square-Lok™ system for customizable storage organization.

Warne introduces its Universal Receiver Red Dot Mount, a low-profile mounting solution for reflex-style red dot optics compatible with drilled-and-tapped shotguns, rimfire rifles including Ruger 10/22, and select rifle models. The mount features broad optic compatibility and flexible mounting options.

WE Knife Co. unveiled the WE Suisei (Model WE25086), a flagship folder designed in collaboration with Japanese custom knifemaker Dew Hara. Featuring Böhler M390 steel, titanium construction, and celestial-inspired inlays, the knife launches globally on October 29, 2026.

Sightmark has launched the Wraith 2 LRF series, featuring two thermal riflescope models with integrated laser rangefinders: the Wraith 2 384 LRF and Wraith 2 640 LRF. Both models pair Vanadium Oxide thermal sensors with Class 1 laser rangefinders, eliminating the need for separate rangefinding devices in the field.

Ol' Man Outdoors introduced two new 2026 two-person ladder stands: the Marksman and Skyscraper models. Both feature 18-foot shooting heights, 500 lb. weight capacity, patented Clamp Down Jaw and Truss systems, and include two full-body harnesses for safe tandem hunting experiences.

FALCO Holsters announced four new hybrid holsters: the A915, A915 L, A916, and A916 L, combining Italian leather with U.S. Kydex for hip and appendix carry. The A915 models feature traditional hybrid construction for hip carry, while the A916 models introduce the TalonGuard platform for appendix carry, with both available in standard and light-bearing configurations.

Tactacam has integrated its DEFEND 360 Cellular Camera with the REVEAL Mobile Application, allowing hunters to manage both camera types in one platform. The integration includes new features like Live View recording, 2-Way Audio, and AI Object Tracking, alongside REVEAL's Hunt Radar and mapping tools.

Taurus expands its TX9 pistol lineup with a new Flat Dark Earth finish option available across full-size, compact, and sub-compact models at $499.99 MSRP. The duty-rated, striker-fired 9mm features the T.O.R.O. optic system and is assembled and tested in the USA.

Tink's #69 Doe-In-Rut, America's #1 buck lure for over 50 years, offers hunters multiple application formats including liquid, mist, patented Gel Stream, fogger, and scent stick to adapt to different rut stages and hunting conditions.

Zanders, an all-women-owned distributor based in Sparta, Illinois, is the first to release the Canik METE MC9LS Flying Aces, a 9mm handgun featuring World War II aviation-inspired laser-ablated Cerakote artwork. The optic-ready pistol includes two 17-round magazines, holster, carrying case, and accessories.

Derya Arms announced the TM22 Timekeeper, a semi-automatic .22 LR rifle featuring an adjustable stock, 18-inch threaded barrel, and upgraded sight package. The lightweight rifle ships with two 10-round magazines and is available in multiple colors with an MSRP of $249.

C&H Precision, a family-owned maker of red dot optics and firearm accessories based in Richmond Hill, Georgia, will exhibit at the IACP 2026 Annual Conference and Exposition October 24-27 in Orlando, showcasing its product lineup and custom services to law enforcement leaders and first responders.