SHOT Show

Meprolight debuts green reticle options for the MPO Pro-F and MPO Pro-S closed emitter pistol optics at SHOT Show. The new variants offer shooters a choice between red or green reticles, with green reticles appearing sharper for those with astigmatism. Both models feature automatic brightness control, 20,000+ hours of battery operation, and compatibility with RMR or RMSc footprints.

Armasight, a leader in professional-grade thermal and night vision technology, will exhibit at the 2026 SHOT Show January 20–23 in Las Vegas. The company will showcase its latest thermal and night vision solutions at booth #80707 in the Caesars Forum.

Umarex USA will showcase expanded Prepared 2 Protect® less-lethal products, NitroAir-powered hunting rifles, and officially licensed replicas at the 2026 SHOT Show in Las Vegas. New offerings include the Secure 68P, pepper sprays, .25 caliber airguns, and air archery options designed for dealers and self-defense enthusiasts.

Derya Arms, a firearms manufacturer with operations in Türkiye and the United States, will exhibit at SHOT Show 2026 at the Venetian Expo, Booth 13822. The company will highlight its dual factory expansion and unveil new product launches alongside its established lineup including the DY9Z, DY9, DY12, and TM22.

Speer Ammunition announces new products for 2026, including Lawman TMJ 9mm Luger 135-grain training loads and Speer Impact component bullets in 243-caliber 95-grain and 264-caliber 156-grain. These products will be displayed at SHOT Show 2026, January 20–23 in Las Vegas at Booth No. 11838.

Samson Manufacturing is hosting a giveaway at SHOT Show 2026 booth #70737, where attendees can find hidden toy soldiers for chances to win limited-edition patches and custom accessories including handguards, foregrips, backup sights, and M-LOK® items.

Kovix will exhibit at the 2026 SHOT Show in Las Vegas. The company will showcase its Timberline suppressor family and unveil new Badlands stainless-steel suppressors, with Director of Sales Jimmy Bell and CEO Luke Hanson highlighting the brand's commitment to quality and hearing safety.

Winchester Optics and Winchester Pet announced they will attend the 2026 SHOT Show January 20–23 at the Venetian Expo + Caesars Forum in Las Vegas, joining Winchester Ammunition at booth #11827 to showcase latest products and connect with industry partners.

Tac Shield is offering new dealers and distributors 10% off opening orders and entry to win a $1,000 RZR MOLLE Gear Package at SHOT Show 2026, Booth #14427. The promotion highlights Tac Shield's ultralight, modular, U.S.-made tactical gear designed for military, law enforcement, and first-responders.

NSSF is hosting the 5th Annual Governors' Forum at SHOT Show 2026, featuring governors including Sarah Huckabee Sanders, Brad Little, Greg Gianforte, Jim Pillen, Joe Lombardo, and Mark Gordon. The forum, moderated by Shermichael Singleton, will discuss the firearm industry's importance and Second Amendment rights on January 21, 2026.

Vihtavuori will exhibit at the 2026 SHOT Show in Las Vegas, January 20–23, at booth #11227. The company highlights championship wins by Team Vihtavuori shooters including Bruce Piatt, Doug Koenig, Francis Colon, and Ian Klemm using their precision powders.

NSSF invites SHOT Show attendees to register for the 3rd Annual Attorneys General Forum featuring state attorneys general including Tim Griffin, James Uthmeier, Brenna Bird, Kris Kobach, Liz Murrill, Catherine Hanaway, Austin Knudsen, and J.B. McCuskey discussing Second Amendment legal battles and courtroom defense strategies.

NSSF announced that South Dakota Governor Larry Rhoden will join six fellow governors at the 5th Annual Governors' Forum at SHOT Show 2026 in Las Vegas. The forum, moderated by Shermichael Singleton, will feature governors discussing the firearm industry's importance, Second Amendment rights, and legislative challenges on January 21, 2026.

WATCHTOWER Defense will display the Standard Issue RAIDER15 and Special Duty RAIDER15 rifles at the 2026 SHOT Show in Las Vegas, January 20–23, at booth #7226. Both models are chambered in 5.56 NATO and feature ambidextrous controls with suggested retail prices of $1299 and $1899 respectively.

Mossy Oak is inviting SHOT Show attendees to visit #10735 to learn more about MOOSE Media and how the “baked-in distribution” of their creatives make MOOSE totally unique in the media space.