Dealer Wire

Newsstand, Radio & TV

George Daniel, instructor at Penn State University's Joe Humphreys Fly Fishing Program, was featured in episode #24 of the Fly Fisherman Loop to Loop podcast. Fly Fisherman Editor and Publisher Ross Purnell recorded the conversation with Daniel and current Penn State students, discussing the program's history and Daniel's approach to teaching fly fishing.

Read Full Release →

Outdoor Sportsman Group Networks announces a packed Q2 schedule starting March 30, featuring new series and seasons across Outdoor Channel, Sportsman Channel, World Fishing Network, and MyOutdoorTV. Highlights include Chef Mike Robinson's Fishing the Wild, Heather Douville's Our Way of Life, and live McKenzie ASA Pro Am archery tournaments on Sportsman Channel.

Read Full Release →

Aunt Betty, 92, shares family stories and life wisdom on The Michael Waddell Podcast, presented by Spandau Arms in partnership with Folds of Honor and Cigars International. The episode features heartwarming conversations about the Waddell family's homesteading heritage, Great Depression and WWII experiences, and Michael Waddell's roots in Booger Bottom, Georgia.

Read Full Release →

MyOutdoorTV announces "Turkey Season Full Strut" presented by TriStar, featuring comprehensive turkey hunting content from March through May. The platform offers popular segments including "Can't Stop the Flop," "BuckVentures Turkey," and "Drury's Turkey Season," plus live programming and replays of "Turkey Takedown with Michael Waddell."

Read Full Release →

Primos Hunting released a documentary film "50 Years of Truth" celebrating the brand's 50-year legacy, featuring founder Will Primos and tracing the company's influence on hunting media since 1976. The film, produced by Wisconsin-based creative agency Sicmanta and led by Donnie Vincent and Kyle Nickolite, highlights Primos' commitment to authentic hunting storytelling and is available on the brand's YouTube channel.

Read Full Release →

Internet personality Trent Ellis joins Michael Waddell on The Michael Waddell Podcast to discuss his journey from insurance contractor to viral content creator with millions of followers. Ellis shares how he started posting Southern humor and outdoor-themed videos on TikTok, crediting his relatable approach and authenticity for his success across multiple social media platforms.

Read Full Release →

Petersen's Hunting released its April/May 2026 Guns & Gear Issue, featuring in-depth testing and reviews of firearms, optics, ammunition, and hunting gear. The issue includes firearm reviews from Craig Boddington, Keith Wood, Joseph von Benedikt, and Brad Fitzpatrick, with coverage of rifles including the Nemo Electus and Winchester Xpert.

Read Full Release →

Pursuit Channel spotlights Bass Pro Shops Fisherman's Handbook, an 11-year-running weekly fishing series hosted by Wade Middleton featuring professional anglers and Bass Pro Shops experts. The show delivers practical bass-fishing techniques, seasonal patterns, and gear selection strategies available on Pursuit Channel and Pursuit UP's free streaming platform.

Read Full Release →

Outdoor Channel's "Night At The Range" airs Wednesdays 7-10 p.m. ET featuring shooting sports programming including Guns & Ammo hosted by Eric Poole, Handguns hosted by J. Scott Rupp, Gun Stories hosted by Joe Mantegna, American Rifleman hosted by Mark A. Keefe IV, Shooting USA hosted by John Scoutten, and Airgunner Challenge hosted by Mike Hart and Rossi Morreale.

Read Full Release →

Dr. Bob Ledda's new show "Dr. Bob's Wild Diaries" premieres Friday nights at 8:30 p.m. ET on Outdoor Channel, featuring fly-in fishing adventures to Alaska's remote destinations. The experienced ER doctor and pilot operates All Alaska Outdoors Lodge and shares three decades of discoveries across the Kenai Peninsula.

Read Full Release →

Pursuit Channel highlights Hard Truths of Conservation with Dan Cabela, a weekly series hosted by outdoor industry legend Dan Cabela that tackles critical conservation issues including chronic wasting disease, habitat loss, and public-land access. The show reaches 158.4 million viewers across platforms and airs on Pursuit Channel and Pursuit UP streaming service.

Read Full Release →