Dealer Wire

Newsstand, Radio & TV

Guns & Ammo launches a new 6-part Personal Defense video series hosted by Gun Tech Editor Richard Nance and Managing Editor Jack Oller, in partnership with SureFire, Holosun, Smith & Wesson, and WeKnife. The series covers handgun use for personal protection, including parking lot threats, low-light defense, and everyday carry techniques, available at gapersonaldefense.com.

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Outdoor Sportsman Group's GAME & FISH TV FAST channel achieved 10 million viewer tunings in Q2, with availability on 157 million devices across 96% of the U.S. population. The channel draws content from Outdoor Channel, Sportsman Channel, World Fishing Network, and MyOutdoorTV, expanding OSG's reach to 70 million outdoor enthusiasts.

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Outdoor Sportsman Group announced GAME & FISH TV's addition to Truth+, a FAST streaming platform powered by Trump Media and Technology Group. The channel, drawing from Outdoor Channel, Sportsman Channel, World Fishing Network, and MyOutdoorTV libraries, offers live Major League Fishing competitions, hunting, fishing, adventure, and cooking programming to over 430 million monthly active users.

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MyOutdoorTV celebrates whitetail deer seasons with comprehensive hunting programming including shows like JUST SHOT: Drury's Deer Season, Bowhunting Whitetails with Bill Winke, and Realtree Road Trips. The platform launches WhitetailStream, a 24/7 ad-free live channel, and introduces the new Whitetail Legends Channel presented by Rhino Metals on August 30.

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Gun Talk Media launched Shooting Sports Life, a free 24/7 streaming network dedicated entirely to shooting sports content. The FAST channel, featuring Gun Talk franchises like Guns & Gear and First Person Defender, is available on multiple platforms including FreebieTV, STIRR, and TugoTV with no subscription required.

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