FRIDAY, APRIL 4, 2025   |   SUBSCRIBE

Archery
 
Easton has introduced its latest innovation in archery technology: the 5mm Microlite™ Nocks, designed to meet the diverse needs of target shooters and bow hunters. These new nocks are available in six vibrant colors—green, Yellow, Orange, Red, Smoke, and White—ensuring high visibility for shooters in all environments.
Consumer Promos
 
Remington Ammunition recently announced its Pull, Shoot, Save! Rebate, which offers consumers the chance to buy some of Remington’s best target loads and receive up to $50 back. This promotion runs through June 30, 2025.

Federal Ammunition's Break Clays & Save rebate for Federal Premium High Over All (HOA) 12- or 20-gauge ammunition recently launched, and the promotion will run until June 30, 2025. Shooters can now buy some of Federal’s best clay target loads and get up to $50 back.

Silencer Central wants you to know that they are not joking around. The deal you’ve been waiting for is here – from April 1-15, 2025, Tax Stamps are on us with every BANISH suppressor priced $849 and up.
Industry Update
 
The Firearms Policy Coalition (FPC) has filed a new Second Amendment lawsuit challenging Colorado’s new tax on firearms, parts, and ammunition that targets gun owners and their constitutionally protected rights.

Safe LivinG announces its stop at the Army & Air Force Exchange Service (the Exchange) location at Fort Cavazos, Texas, April 4-5, 2025. Safe LivinG offers attendees a unique opportunity to engage in various activities centered around personal security and firearm safety.

In November of 2024, Colorado created a 6.5% state excise tax to be paid by vendors on the sale of firearms, ammunition, and firearm precursor parts to consumers located in Colorado. The excise tax does not apply to wholesale sales or sales to peace officers, active-duty U.S. military personnel, and law enforcement. The provisions of “Proposition KK” are codified at Colo. Rev. Stat. § 39-37-101, et seq.

NEXTORCH North America announces they are an official corporate sponsor of the National Tactical Officers Association (NTOA), the leading non-profit association dedicated to the advancement of the law enforcement profession throughout the world.

NSSF® praises the Pennsylvania Supreme Court’s unanimous decision to uphold the bipartisan Protection of Lawful Commerce in Arms Act (PLCAA), which reversed the Pennsylvania Superior Court’s decision to allow the frivolous lawsuit of Gustafson v. Springfield, Inc. The Pennsylvania Supreme Court’s decision held that the PLCAA is constitutional and applies to bar the lawsuit.

C&H Precision (CHPWS) announces the appointment of GW Ayers as Vice President of Sales and Marketing. In this role, Ayers will lead the company's strategic sales initiatives and marketing efforts, leveraging his extensive background in the defense and firearms industries to drive growth and expand market reach.

2025 marks a major milestone for Meprolight®. For 35 years it has redefined tactical defensive shooting and precision marksmanship with cutting-edge technologies—from its early innovations in tritium and fiber optics to today’s high-performance red-dot sights and variable optics.

The Second Amendment Foundation has filed a lawsuit in Denver County District Court challenging Colorado’s Proposition KK as an unconstitutional tax on the exercise of a fundamental constitutional right.

At 4473 Cloud, we speak to FFLs of all sizes from coast to coast daily. There are a few common questions that seem to repeat themselves. They are great questions, and clearly, repeatability means they are on the minds of FFLs, and with good reason.

NSSF® commends the introduction of the Freedom from Unfair Gun Taxes Act, introduced in the U.S. House of Representatives by U.S. Reps. Darrell Issa (R-Calif.) and Richard Hudson (R-N.C.) as H.R. 2442 and in the U.S. Senate by U.S. Sen. Jim Risch as S. 1169. The bicameral legislation would prohibit states from implementing excise taxes on firearms and ammunition to fund gun control programs.

The Project ChildSafe Foundation has announced the winners of its annual Project ChildSafe Safety Sweepstakes that supports the Project ChildSafe® firearm safety education program of NSSF®, The Firearm Industry Trade Association.

Firearms Policy Coalition (FPC) announced the filing of a reply brief in support of its motion for preliminary injunction or summary judgment in Young v. Ott, a federal lawsuit that challenges Pennsylvania’s laws banning 18- to 20-year-old adults from carrying firearms for lawful purposes outside the home.

The Second Amendment Foundation (SAF) is calling a decision by Lake County, Ill., Judge Jorge L. Ortiz to allow a wrongful death lawsuit against Smith & Wesson to proceed “outrageous.”
Jobs, Jobs, Jobs
 
Safari Club International is seeking a Graphic Production Artist. This position is responsible for the production of graphic materials and the design of publications like newspapers or/and magazines. Also providing technical support and pre-flighting for publications if required.
Newsstand, Radio & TV
 
The tide (and temperature) are always right for “Saltwater Saturdays” every Saturday morning from 8-12 p.m. ET on Outdoor Channel. This must-watch lineup reels in fishing enthusiasts and thrill-seekers alike with action-packed episodes, breathtaking destinations, and expert tips.

Outdoor enthusiasts have a new reason to check their calendars every weekend. Sportsman Channel brings the excitement of the wild to primetime with Sunday Sportsman, airing every Sunday night from 8-11 p.m. ET.

Streaming live on MLFNOW! on MyOutdoorTV from Lake Guntersville in Alabama, 50 of the best pro anglers are competing in the 2025 Major League Fishing (MLF) Bass Pro Shops REDCREST Presented by MillerTech Energy. The angler with the highest one-day total will walk away with the $300,000 top prize.

Outdoor Sportsman Group Networks (Outdoor Channel, Sportsman Channel, World Fishing Network, and MyOutdoorTV) continue delivering the perfect mix of adventure-packed entertainment and educational content in their Q2 programming, inspiring viewers to connect with the great outdoors wherever they are and however they choose to watch.

Winchester Ammunition announces that the first episode of Winchester Life® Season 4 is live on Waypoint TV.

Watch the championship round of Major League Fishing Bass Pro Shops REDCREST Presented by MillerTech Energy LIVE on GAME & FISH TV, powered by Outdoor Sportsman Group, on April 6 at 2 p.m. ET. See the final 10 anglers compete in the one-day shootout, where the highest one-day total will earn a $300,000 top prize.

Get ready to cast into adventure every week with "Reel Pursuit Tuesdays" on World Fishing Network (WFN). This exciting programming block reels in fishing enthusiasts with an unbeatable lineup of action-packed shows, expert tips, and jaw-dropping catches, delivering the ultimate viewing experience for anyone passionate about life on the water every Tuesday night beginning at 6 p.m. ET.
Now Shipping
 
Federal Ammunition recently added a new 32 H&R 85-grain Jacketed Soft Point (JSP) load to its American Eagle handgun ammunition product line. The new product is ideal for training and target shooting with 32 H&R handguns or as a reduced-recoil option for 327 Federal Magnum handguns. The new load is currently being delivered to retailers nationwide.
Product News
 
The Rossi LWC (Lightweight Carbine) was built to deliver lightweight performance, caliber versatility, and unbeatable value. Now, Rossi USA is launching the Rossi LWC Folding Stock—available both as a complete rifle and as an easy-to-install accessory for current LWC owners.

Primetime Color Vision Technology delivers a never-before-seen view in low light conditions—when deer are most active. With Buknoculars, hunters gain a significant advantage over traditional optics by enhancing details and delivering true color fidelity.

CSG Member Fiocchi of America understands the dedication and passion behind the pursuit of spring gobblers. That is why serious turkey hunters demand much from their equipment and ammunition. Meeting these challenges and exceeding expectations are what Fiocchi’s Golden Turkey series shotshells are all about.

Armasight announces a major firmware update for the Sidekick 640 series, delivering enhanced image quality, optimized performance, and key usability improvements.

Dryshod’s new Sunbrella® series men’s and women’s shoes are the perfect choice for those who embrace the fun and carefree on-the-water lifestyle. Built on a sneaker platform to maximize stability on a variety of terrain, the Sunbrella® CVO (Circular Vamp Oxford) Lace-up and Slip-On shoes are ideal for everything from fishing from a boat and beachcombing to clam bakes and dockside chores.

XTech® Tactical takes a step on the lighter side with its OEM47 Banana series of AK47 magazines. The OEM47 Banana Series is in mass production and available in both 30 round ($19.95 MSRP) and as a 10/30 ($21.95 MSRP). The magazine body is in banana yellow, with a brown base plate and spring button.

Kimber, Mfg., Inc., is providing consumers with the opportunity to own the new 2K11 in capacity restricted states. The 2K11 Stainless will now be available for purchase in the following states: Vermont, New York, Maryland, Rhode Island, New Jersey, Washington, Oregon, Hawaii, Connecticut, Delaware.

The WS Youth shotgun from ESCORT Shotguns is a great introduction to hunting shotguns. This 20-gauge provides more than enough energy to easily hunt fowl and deer with reduced recoil. The 13.75-inch length of pull offers safe and effective handling without oversizing or overweighing the abilities of younger and smaller frame hunters. ptional performance.

Dryshod offers a lineup of hunting boots designed to meet the demands of different conditions when turkey hunting. Stay cool in warm conditions with Dryshod’s Southland boot. For those covering ground, the Dryshod Evalusion HI and Evalusion Hunt are built for high-endurance stealth hunting. The Dryshod Destroyer provides protection when navigating thick brush, brambles, and rugged terrain.

Bear Creek Arsenal announces the introduction of in-house Cerakote services under Bear Creek Kustom Kote. This new offering will provide customers with high-quality, custom Cerakote finishes, starting with Flat Dark Earth (FDE), Olive Drab Green (ODG), and Tungsten options, and expanding into full custom orders.

DeSantis Gunhide® introduces the new Chek Mate® 2.0 Holster. The #228, Chek Mate 2.0® is an ambidextrous IWB holster with an integral magazine pouch, which is user-adjustable for tension.

Premium land managers understand the importance of high-quality food plots for supporting deer herds. By adding a high-quality mineral product such as Mineral Dirt 180 or the Ani-Mineral Block near food plots, hunters and land managers can ensure their deer populations receive vital nutrients, supporting herd health and maximizing antler growth.

Premier Body Armor continues to innovate in the concealed carry space with the launch of its latest custom-fit ballistic panel, designed specifically for the Viktos Upscale Hip Pack.

Rock Ridge Outdoors is proud to offer The Grind decoys, a line of ultra-realistic turkey decoys built by hunters, for hunters. These decoys are crafted to give hunters a competitive edge in the field, offering lifelike detail, and durability to help create the most effective turkey spreads possible.

JK Armament announces our best all-purpose .30 caliber suppressor ever, the JK 155 RPX .30CAL. The RPX .30CAL’s efficient baffles are bored to .36 caliber, so with just a quick end cap swap it can suppress 350 Legend, 338 ARC, 9mm pistols and carbines, and more.

Premier Body Armor announces the expansion of its ballistic insert line to include custom-fit armor solutions for Vertx’s newly released Siege Collection, which features the Vertx Siege Sling and Vertx Siege Pack.

Big & J has partnered with Bone Collector™ to create the Bone Collector Blend® deer attractant. This blend of nutritional grains and minerals is unlike anything on the market, guaranteed to draw deer from far away even after multi-day rains.
Promotions
 
Federal Ammunition's Hit the Range rebate for Federal or American Eagle 223 Rem. and 5.56x45mm ammunition recently launched, and the promotion will run until June 30, 2025. Shooters can now buy their favorite training and plinking loads and get up to $200 back.
Publishing
 
The newest addition to the The Armory Life Presents series of digital magazines is the Suppressors issue, just recently released and featuring a deep-dive consideration of the world of suppressors, from not only what is involved in owning them, but also their design as well as some unique history.
Shows
 
Dead Air will exhibit at the Kalash Bash TX 2025. As a Bronze Sponsor, Dead Air is proud to continue their longstanding support for the AK and FAL crowds, bringing top-tier suppressors, exclusive AK mags, and brand-new merchandise to this legendary event.

Maxim Defense announces their sponsorship and attendance at CANCON 2025, the premier suppressor and tactical firearms expo in Phoenix, Arizona. The event will occur on Friday, April 11th through Saturday, April 12th at the Ben Avery Shooting Facility.

Mission First Tactical (MFT) announces they will be exhibiting at the 2025 Spring CANCON Fully Suppressed Range Day & Gun Show, Friday, April 11th and Saturday, April 12th at the Ben Avery Shooting Facility in Phoenix, AZ. MFT, a VIP Bag sponsor, is including an MFT CANCON branded Extreme Duty 30 rd. Magazine in each bag.

European American Armory Corporation (EAA Corp) announces its participation in CanCon 2025, taking place April 10th–12th at the Ben Avery Shooting Facility in Phoenix, Arizona. This fully suppressed range day and gun show offers attendees a unique opportunity to demo suppressed firearms and engage with industry experts and celebrities.
 
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